Hey, digital marketing is a very comprehensive Technology. Today everyone using digital marketing to grow there business services or personal branding. But first of all, let’s know more about what is digital marketing in 2020?
What is digital marketing?
Digital marketing is all about online marketing. Online marketing means you to promote your product or services online through any online mediums or platforms like blogging. Digital marketing helps you to grow your business online.
Why digital marketing?
In the era of 2020, you have to be online. The online industry is growing very fast. Every person is using a mobile or any device which is connected to the internet.
Digital marketing is low cost and has a high reach to the audience. If you have a low budget and want to reach more audience then you can use digital marketing.
Digital marketing will help you to grow your business and also provide use sales through it.
You can also create your branding through digital marketing. You can use Google AdWords, social media marketing for personal branding.
So today digital marketing is so important to let’s know about digital marketing in depth.
As we all know digital marketing is a very big industry. But inside digital marketing, there are lots of segments like
- social media marketing
- content writing
- email marketing
- Google ads
- Facebook ads
These are the fragments of digital marketing.
Now you have to select what you want to do. Select any one of them can be perfect in it then you can master in any one field then you can create all digital marketing processes. You have to know about all of them so you can do everything.
Now let’s see short information about all of them.
Blogging is very popular in 2020 because it provides huge traffic to websites. There is a difference between blog and website but now all website provides blogs for their product or services. You can promote your product or services through blogs or services through blogs.
If you want to start blogging then you can start with any kind of blogging niche. First, know about how to to write a perfect blog.
You can rank your blog through SEO. There are three types of SEO.
On-page SEO off-page SEO technical SEO
This will help you to start a blog.
Social Media Marketing
Today social media have huge traffic. Every person using social media for 3 to 4 hours per day. So this is the best platform where you can create your branding and also sell any product.
You can use
So these are the social media platforms where you can create your social media profiles and start gaining followers through social media. Why Social media is so important in 2020 ?
If you want to promote their products to our services then you can use Facebook ads. Facebook ads will help you to connect with the right audience.
Start creating social profiles in start posting each day so you so your day so you can gain followers on it.
Content writing is another best way to make money online. It’s about the writing of content with SEO. With the help of SEO you can, you can rank your content on Google search engine.
It’s all about delivering good content to your viewers. Content writing is the most popular freelancing job now. It’s also like a blog. In content writing, you have to write content about each and everything. Like you have to write for ad copies as well. I have to write emails in content writing.
So if you want to learn more about content writing then you have to learn more about SEO.
Copywriting is the best way to make make money without promoting your products or services. It’s all about how you create a copy of your product. Each cell every digital marketing is using copywriting for their sale funnel.
There is a huge part of copywriting in the digital marketing industry.
Email marketing is cold calling marketing. With the help of email marketing, you can avail your customer about your new updated product our services. With the help of website skill of copywriting you can generate sales through it.
So if you have good copywriting skills you can generate sales through email marketing as well. In email marketing, you have to market you have to create email marketing templates and cold calling templates for your business.
PPC is Pay Per Click. It’s all about how much you want to pay per click. For example, I have created an ad on Google ads or Facebook ads. If you are showing ads ads then Google asks you about how much you want to pay per click.
SEO Search Engine Optimisation. If you want to rank your blogs or website on any particular keyword then you have to do SEO of it. There are three types of SEO
- On-page SEO
- off-page SEO
- technical SEO
If you want to rank your your your blog then you have to do all types of SEO.
SEM is a search engine marketing. With the help of Google ads, you can do SEM. Search engine marketing using for the immediate promotion of any product. So if you want immediate action then you can use it as SEM.
You can use Google ads for promoting your services or product. It includes PPC, SEM.
Facebook ads are just like Google ads. But you can promote on social media. There were many options you can select whom you want to want to show your ads. You can select your audience.
So these are all parts of digital marketing. We will discuss more it. What you want to do to do in digital marketing comment below about your expertise.